About our Founder | CEO

Caroline is a dreamer and, above all else, a mom.  Her two children, Lena 4 and Franklin 1, have changed her life in previously unimaginably wonderful ways.  Being a mother has inspired Caroline to find beauty in tiny rocks and flowers, laughter inside a bottle of bubble soap and to dream and reach for the brilliantly twinkling stars.  To watch a child grow is a daily reminder that time slips from your hand like the sand in the large plastic turtle outside.  If there is ever a time to dream and reach and strive it is while our children are watching.  This can only inspire them to greater heights.  Caroline adores being a mom, complete with the daily challenges, struggles and spills.  She desperately, eagerly looks forward to the future but also knows that this moment is everything and to mightily grasp every second of the day.

Inventory & User Interface Update!

Closing in on finalizing the last of our current inventory.  We hope to finish in the next day or so.  And as always our developer is hard at work making improvements to the UI and optimizing the site performance.  We are getting very close.  We hope to have notification out to those who have signed up on the website site soon inviting you to our private beta.  Please make sure if you are interested in doing so or have friends that would be interested to swing on over to http://www.swaptom.com and sign up.  We look forward to taking the next step in changing how families shop for kids clothes.

The SwapTom Team

Maintenance Complete.

Forgot to update the blog after maintenance was completed.

Down for Maintenance

SwapTom will be going down for maintenance this evening for a couple of hours.  We are making preparations for launch and that means moving to a faster provider.  Our current provider has afforded us the bandwidth for development and initial interest.  But for launch we want the best experience possible for our users and that requires more bandwidth.

A Little About SwapTom | Swap for Tomorrow

Swap for Tomorrow has been created by a family with young children for families with young children.  Although every child is unique and special, very often parents’ experiences are similar.   A few universal facts that we have all discovered: 

1. Kids outgrow clothes very quickly – especially the ones that have hardly been worn.
2. Costs are high and funds are low – birthday parties and swimming lessons can really strain a budget.
3. Kids’ clothes are very expensive, even at consignment sales.
4.  Selling clothing through consigning feels like the storeowner keeps more of your money than you do.    

Consigning is the old way. SwapTom is the future because swapping is smart!

Our vision for SwapTom is to provide your family with the clothing that it needs in exchange for the ones that are too small but still in great shape.   Swapping simply makes sense.  Send us what you don’t need and pick out what you do need.  Our online inventory has literally thousands of high quality items to choose from and it changes and expands every day.    Through Swap for Tomorrow, our family hopes to help all young families by reducing expenses and clutter.  We hope the money that is saved can help pay for dance lessons or fill a bookshelf and inspire young readers.    Children truly are our future and now so is SwapTom.

Spreading the Word

News of SwapTom's existence and launch continues to spread and excitement builds in its wake.  Help us out and spread the word.  More people, more excitement, more momentum. 

Excitement Builds

Our SwapTom crew continues to work hard toward our launch and our diverse inventory expands every day.  Many thanks go out to all those contributing toward helping our dream take flight!

Check back often to follow our progress or follow us on Facebook or Twitter!

We hope the world shares our excitement for SwapTom's potential.
Let us know what you think!